The Almanac · Monthly issue
July 2023
A look at what happened in the Shopify App Store in July 2023.
Aggregate and category-level throughout. No individual app data on this page.
Activity record
168
Apps launched
6,803
Cumulative apps
7,243
Reviews posted
4.74
Mean rating of reviews
5%
1-2 star share
Month-over-month changes: launches -28, reviews -238.
Top categories by launches
- 1Upsell and cross-sell10 launched
- 2Shipping9 launched
- 3Delivery and pickup9 launched
- 4SEO9 launched
- 5Chat8 launched
- 6Analytics7 launched
- 7Design elements - Other7 launched
- 8Discounts7 launched
Top categories by reviews
- 1Upsell and cross-sell667 reviews
- 2SEO574 reviews
- 3Pop-ups498 reviews
- 4Product reviews491 reviews
- 5Loyalty and rewards473 reviews
- 6Email marketing452 reviews
- 7Discounts412 reviews
- 8Marketplaces392 reviews
This record is intentionally aggregate. Apps Almanac is derived market intelligence; we do not republish per-app Shopify data on public surfaces. Per-app signals (scores, trajectories, components) are available inside the app for signed-in users.
Apps Almanac is an independent service - not affiliated with, endorsed by, or sponsored by Shopify Inc. "Shopify" is a trademark of Shopify Inc. We analyze only public listing data. We do not train or fine-tune any AI model on the scraped data.
Track these shifts as they move.
Open a free account to get the full per-app and per-category breakdowns, momentum tracking, and your own watchlist.
Free account · 3 lookups / month · no credit card
How these numbers are computed: methodology.