The Almanac · Monthly issue
July 2021
A look at what happened in the Shopify App Store in July 2021.
Aggregate and category-level throughout. No individual app data on this page.
Activity record
122
Apps launched
3,644
Cumulative apps
4,548
Reviews posted
4.74
Mean rating of reviews
5%
1-2 star share
Month-over-month changes: launches +25, reviews -151.
Top categories by launches
- 1Inventory sync9 launched
- 2Discounts8 launched
- 3Analytics8 launched
- 4Upsell and cross-sell7 launched
- 5Orders - Other6 launched
- 6Product variants5 launched
- 7Shipping5 launched
- 8Inventory optimization5 launched
Top categories by reviews
- 1Product reviews431 reviews
- 2Upsell and cross-sell382 reviews
- 3Email marketing334 reviews
- 4SMS marketing324 reviews
- 5Loyalty and rewards276 reviews
- 6Product bundles235 reviews
- 7Discounts226 reviews
- 8Marketplaces220 reviews
This record is intentionally aggregate. Apps Almanac is derived market intelligence; we do not republish per-app Shopify data on public surfaces. Per-app signals (scores, trajectories, components) are available inside the app for signed-in users.
Apps Almanac is an independent service - not affiliated with, endorsed by, or sponsored by Shopify Inc. "Shopify" is a trademark of Shopify Inc. We analyze only public listing data. We do not train or fine-tune any AI model on the scraped data.
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How these numbers are computed: methodology.